Miami, Florida(Hexa PR Wire–October 16, 2025)–Devin Bramhall, Chief Growth Officer and former CEO of Animalz, joined The Michael Peres Podcast to examine how storytelling, authenticity, and strategic creativity have replaced one-size-fits-all playbooks as primary growth drivers in B2B. The episode reviewed her experience doubling revenue at a leading content agency, the industry shift from “growth at all costs” to profitability, and how today’s frameworks—PLG, inbound, and others—often fail without clear business outcomes.
Bramhall discussed re-centering strategy on measurable results rather than activity checklists, and outlined how brand narrative, editorial judgment, and community can compound sustainable growth. She also shared insights from her forthcoming book, B2B Marketing Strategy, including practical ways founders and teams can align marketing with profitability, not just volume.
Devin Bramhall is a growth leader and author who has led strategy across SaaS and content organizations, previously serving as CEO of Animals. She now advises companies as a fractional Chief Growth Officer and writes on outcome-focused marketing.
Michael Peres (Mikey Peres) is a serial entrepreneur, software engineer, journalist, and author. He has founded media and technology ventures, holds degrees in computer science, mathematics, and Jewish studies, and is pursuing biomedical engineering. Peres founded Hexa PR Wire and serves as Chief Editor for several publications.
The Michael Peres Podcast features conversations on science, technology, society, entrepreneurship, and current events, emphasizing concise reporting and practical insight.
Devin Bramhall: Email
This article was originally published at: https://hexaprwire.com/devin-bramhall-joins-the-michael-peres-podcast-to-rethink-b2b-growth-beyond-playbooks/
When it comes to reach, sales, and credibility, relying on any one platform may be a hindrance to growth in digital business. The services provided... Read more
Trust is earned through structure, not promises. That’s the operating principle behind Temple of Pax, a Solana-native NFT project currently in pre-launch. And it’s a... Read more
In an era where the boundary between digital entertainment and real-world interaction is becoming increasingly blurred, a landmark collaboration has emerged to redefine how the... Read more
Anchored by massive platforms like Roblox and Fortnite, the user-generated content (UGC) economy has matured into a primary distribution channel for global brands. This week,... Read more
Gaming is in the middle of a major shift as more players move toward experiences that follow them across devices, offer fast onboarding, and connect... Read more
The return of The Global Games Show in 2025 signals a decisive moment for the gaming world, and Abu Dhabi is positioning itself at the... Read more
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
